The road to education is not on the street.
Aviva’s Street to school programme.
Aviva’s Street to school programme.
THECHALLENGE:
Avivahave committed to help get 500,000 children, from around the world, off thestreets and back into education. Create a campaign that will increase awarenessof this promise by Aviva.
TARGETAUDIENCE:
Avivacustomers take out policies to look after themselves and their families butsadly many street children often have no one to protect and care for them inthe same way.
The campaign should be aimed at existing and potentialcustomers who are aware of Aviva and the services they offer and are happy tosupport this initiative by doing business with them.
Avivahave committed to help get 500,000 children, from around the world, off thestreets and back into education. Create a campaign that will increase awarenessof this promise by Aviva.
TARGETAUDIENCE:
Avivacustomers take out policies to look after themselves and their families butsadly many street children often have no one to protect and care for them inthe same way.
The campaign should be aimed at existing and potentialcustomers who are aware of Aviva and the services they offer and are happy tosupport this initiative by doing business with them.
